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10ML explains how it sources and decants every perfume it sells

4 hours ago
By AI, Created 08:00 UTC, Oct 22, 2026, AGP -

Dortmund-based perfume seller 10ML says it buys from authorized EU distributors and brands, then hand-fills each 3ml, 10ml and 30ml atomizer from full-size bottles. The company is using the disclosure to emphasize authenticity, shipping terms and how customers can verify the business.

Why it matters: - 10ML is trying to reduce buyer skepticism around perfume decants by spelling out where each bottle comes from and how each travel-size atomizer is filled. - The disclosure matters for shoppers who want smaller sizes without losing the original fragrance composition. - The company is also pointing customers to outside references and company records so buyers can verify the seller before ordering.

What happened: - 10ML, a Dortmund-based perfume seller, described how it sources and decants the fragrances it sells. - The company buys from authorized distributors in the EU and directly from brands. - 10ML fills each atomizer by hand. - The company says its catalog includes 1,132 original perfumes from 98 fragrance houses in 3ml, 10ml and 30ml sizes. - The business says the assortment includes 55 niche houses and 43 designer houses.

The details: - Each decant starts with an original full-size bottle. - 10ML does not produce its own perfumes, and each fragrance in the store was created by the house whose name it carries. - The company says it adds nothing and dilutes nothing, so each 3ml, 10ml or 30ml atomizer contains the same perfume that was in the original bottle. - Each atomizer is then sealed and labeled with the perfume name and size. - 10ML said, “Kto kupuje perfumy w małej pojemności, powinien wiedzieć, skąd pochodzą. Każda odlewka 10ML zaczyna się od pełnego flakonu kupionego od autoryzowanego dystrybutora w UE lub bezpośrednio od marki”. - The company says its authenticity page explains what it sells, where the bottles come from and how each decant is made. - A second page collects company details and mentions of 10ML outside its own site, including Wikidata and Crunchbase. - That page also links to a press release dated October 14, 2026, published by GlobeNewswire and Yahoo Finance. - More information is available on the company’s authenticity and verification page. - 10ML says orders ship from a warehouse in the European Union to 26 EU countries, meaning all member states except Ireland. - Shipments include FedEx tracking. - Orders ship the next business day, Monday through Friday. - Stripe handles payments. - Every order comes with a 30-day money-back guarantee in addition to the statutory 14-day right of withdrawal. - Customer support is available at contact@10ml.com and +1 (646) 567-2621.

Between the lines: - The company is positioning transparency as a competitive feature in a category where provenance and authenticity can influence purchase decisions. - 10ML says it is independent and is not affiliated with or endorsed by the fragrance houses whose scents it sells. - The business says it launched in 2025 and now has more than 100,000 customers. - 10ML operates in 10 languages. - The company says it has more than 10 million euro in annual recurring revenue and nearly 21 million euro in total annual revenue across all sales channels.

What’s next: - 10ML is directing buyers to its website and external references to verify the company before placing an order. - The company’s broader sales pitch appears aimed at expanding trust as it grows its EU shipping footprint and multilingual storefront.

The bottom line: - 10ML is making authenticity part of the product: authorized sourcing, hand decanting and public verification are central to how the company says it sells fragrance.

Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.

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